Southwest’s Strategic Shipwreck
Here’s how a company dies. Not with a bang, but with a baggage fee. Southwest Airlines, every MBA’s favorite case study in strategic disruption, has abandoned everything it once […]
Zeitgeist Inflection
Most strategists will clock and respond to a change in interest rates or cheaper competitors. But what about a change in vibes when the customer’s desires shift? Strategy never sleeps. […]
Subtraction in Action
Reducing your strategic focus to only a few key projects is the best way to accelerate your progress. But while it sounds good, doing it for real is hard. […]
Subtraction Strategy
Strategic success depends on clarity and focus. But strategies often include so many projects that nothing is a priority, and no one can focus. It’s an epidemic! The number of […]
Say No (More)
If you want to accelerate your progress toward unprecedented results, start saying no. Say no during the strategy off-site and say no after it’s over. Pet Priorities Every […]
Too Close to the Sun
One of the oddest ways that companies fail is by becoming victims of their own strengths. In other words, the very thing that generates competitive advantage morphs into a problem. […]
Strategic Plans Vs. Problems
There are two big classes of strategy activities. One is crafting a strategic plan. But as soon as you do, there will be strategic problems. Solving those is a different […]
Myopia
Most founders have experienced chasing a competitor—usually, feature by feature. When you’re in that kind of horse race, it seems like there is no other choice; as though, if you […]
Take the Long-View
The most iconic companies we admire started life with a vivid and long-term vision. And they strategized to fulfill it. So why don’t we do the same thing? These days, […]
You Are Here
You may know strategically exactly how and where you’re taking your organization. But that doesn’t mean everyone on your team knows how to get there. Everyone who works in an […]