Beyond Better Strategy and Coaching For Visionary Start-Ups.

Your initial investments include legal and finance experts, infrastructure and software. Why aren’t you investing in a future-based strategy and the skills to execute and drive it through your organization? Those skills include leadership, management, communication and more. Developing the ability to lead and manage an enterprise isn’t a matter of information, it’s a matter of experience, maturity and skill. You can't possibly know what you don't know.

Strategy helps you optimize for the known unknowns.

Coaching helps you identify the unknown unknowns.

Are you ready to join the elite world of super high-performers and exponentially growing enterprises?

Meet other leaders and join in the conversation in the Beyond Better community here. It's free to join, but not open to all. Ask for your invitation today.


World-Class Teams Invest in Strategy and Coaching

Without a future-based strategy, you are driving your organization by looking in the rear-view mirror.

Without coaching you can only think within the scope of how you already see the world  -- limited by what you already know.

Being extraordinary requires new thinking; better decisions; novel ideas and innovative perspectives.

To respond differently, you need to see differently.

About Amie

aboutAmie has more than 25 years experience as an executive and personal coach and management consultant. In that time, she has led public seminars for over 20,000 people, provided one on one and group coaching to thousands of sales and business development professionals, and provided C-Suite executive coaching to business leaders of everything from Fortune 50 companies to sole proprietors providing pet-sitting services.


Our Services


Being a leader is a process, not a fixed ability. It also has less to do with “getting people to follow” and more to do with inspiring people to accomplish their own greatness.


Whether working on scenario planning, strategy, or developing vision, mission and core values, team retreats require expert facilitation and proven structure. Get the best from your team by giving them the best process and professional. We do remote and in-person programs!

Core Values Alignment

Developing strategic core values that dictate behavior, culture and and performance is at the heart of high-performance organizations. We wrote the book on getting Powered by Principle.

Scenario Planning

Uncertainty looms over all planning. But, with data and expertise you can craft the future story, stress test it, analyze it and use it for clearer decision-making.

Strategy Consulting

Every high-performance organization needs a clear goal, a theory about how to get there, and the tools to ensure that EVERYONE knows what it is and how they fit. We start from my Powered By Principle book and exceed its scope.