Communication Archives - Amie Devero

Guest Post: Don’t Just Study Non-Customers. Become One.

August 19, 2022
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Mike Giffin of Giffin Consulting offers this insightful guest column. Enjoy, and look up Mike on LinkedIn.
 

Amie Devero’s recent post neatly articulates a major source of missed opportunity in any company’s growth potential: the failure to understand customers and the resulting failure to identify […]

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Un-Expert Yourself

August 3, 2022
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There’s a well-known expression from the world of marketing –and it’s usually used in the form of an accusation: “You’re talking to yourself!”

There are common examples of this mistake all over the place.  For example, auto dealers insist on telling you that they […]

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The Reliability Game

May 24, 2022
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To watch the video click here.

Organizations desperately need reliability. Few have it. In most organizations, some people are incredibly reliable, others are not. Some are conscientious and beat deadlines. Others procrastinate. The procrastinators may be overworked, or they may be disorganized and lose track of what is […]

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virtual-team-cencept

The Autonomy Ladder

May 2, 2022
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While there may be oddball, hyper-controlling bosses out there, most of us don’t want to lead an organization full of people who can’t make decision, solve problems, or initiate action. That’s especially true in high-growth start-ups. If employees need non-stop handholding […]

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The Scale-Up Squeeze-Out

April 12, 2022
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There often comes a time in every high-growth start-up when new executive leadership is hired –and sometimes, they replace or displace the stalwart early team members. I’ve heard this phase called “Scale-Up” as distinct from “start-up”.
When a start-up begins, it is […]

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Your Great (But Struggling) Employee

September 28, 2021
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What do you do when a great employee can’t seem to handle parts of his job, but flourishes in most of it? Especially if he is am awesome team member.

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Why Does Getting Feedback Suck?

September 14, 2021
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You may enjoy this short, summary video.
Literature is devoted to how managers should deliver feedback: Creating a context, “feedback sandwiches” (good news, bad news, good news –in that order) and more. But almost nobody considers the other person…the one receiving feedback.

Yet, for every one of […]

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Being a Beginner

June 14, 2021
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I’ve just begun learning how to play the violin. It is something I’ve wanted to do for most of my life. Even as a child, when my parents decided that all of us children had to learn an instrument, violin was my secret desire. But being […]

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